To help raise awareness of the many great gifts for history lovers available from historic sites, history museums, historical societies, and artisans across the country, we are going creating The History Gift List for 2015 (TheHistoryList.com/gifts) and promote it on social media.
We're looking for unique items. For an artisan, things that are made by hand. For an author, signed or inscribed editions. For a gift shop at a museum, historic site, or historical society, an item that is only available there.
To have yours considered, send an e-mail message with a link to the item. Make sure the link includes a photo and description, as well as the ability to buy it online. Also include the “order by” date to ensure Christmas delivery anywhere in the country. If you have a very limited quantity, note that, too. Send this information in and put "The History Gift List for 2015" in the subject line. Note that we'll link to your site. You keep all the revenue; we're just trying to help get the word out.
As we get close to the Christmas, we’ll promote things that can be downloaded or ordered overnight, so include those details if they are apply to your item.
And what's the best really-last-minute gift? A gift membership.
Let's start a new tradition: #MembershipMonday on the Monday of the week of Christmas. We'll make it the day to promote giving gift memberships and to market and promote them creatively.
This Resources post has several ideas for marketing gift memberships, including examples of the way several different types of history organizations market their gift memberships.
The #MembershipMonday Marketing Bundle
We've added a special #MembershipMonday marketing bundle you can download. It includes JPGs, such as the one on the right, that you can use in any of your materials, as well as PDFs you can print out and use as tabletop signs.
"Make this holiday historic!"
More information on the overall campaign is on the "Make this holiday historic!" campaign page, including a link to download additional marketing material, as well as market research.